Sunday 14 April 2013

Evaluation question 4- Technology

Technology used in Planning...

Powerpoint and Slideshare - slide share and PowerPoint were a huge part of analysing existing products already on the market. With Internet sites such as google I was able to evaluate existing products such as the institution, how brands are created and the presentation of a package. PowerPoint enabled me to break my research and planning down into small manageable steps and unravel the process of a successful media package. Along with other sites such as time toast, which enabled me to research horror movies and make a timeline assembling how the industry has moved during the centuries.

Technology used in Making.. As for making of the products the ancillary task was mainly used with two types of technology, Microsoft publisher and photoshop. In photoshop I was able to create a magazine and poster to be conventional of the layout of an existing product. I used layering and careful selection and arrangement of font and images to portray the correct mode of address.


technology making the main product, the trailer, was generally more complex. I firstly used a camera to film all footage needed, prop, costume and timing needed to be planned profusely before hand. With the use of the video camera, we recorded audio, visual footage and took still photographs for still frames. To edit the footage I used iMovie. The trim and cut features allowing me too remove unwanted footage and make it into a more fast paced and interesting trailer. adding audio and sound also a good use of technology in iMovie as It was specifically downloaded to be copyright free. iMovie was also a useful technology during the evaluation process as it was used to put together pieces of audience feedback. Another useful source of technology was the website prezzie which I used as a presentation source.

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